Here’s Why Every Project Takes Longer Than You Think It Will

Delays are one of the most frustrating realities of growing a business.Here’s how we deal with it.

In late August 2011, I found myself staring at some mockups of what would one day become the first iteration of the Groove homepage, and shaking my head.

I wasn’t unhappy with the design; it looked great to me!

But here I was, reviewing a still-in-production creative exploration, two months after we had planned on having a working site and product with paying customers.

Source: Here’s Why Every Project Takes Longer Than You Think It Will

 

Raony Guimaraes